Baro

BARO.io was a digital advertising automation startup focused on automating and optimising social media ad campaigns, primarily on Facebook and Instagram. The company developed a platform designed to manage the full campaign lifecycle—creating, managing, stopping, and reporting on ads—using automation to reduce the manual workload for marketers and improve performance outcomes. It offered intuitive tools to help businesses run effective advertising campaigns without requiring advanced expertise in ad management, aiming to reduce costs and drive better audience targeting.